02 8278 7658 [email protected]
Snakes, Comas and Loans

Snakes, Comas and Loans

About 10 years ago my local council started an eradication program to rid the local area of feral foxes. Initially, people were happy but as time went by and as some pesky newcomers moved in, the euphoria of lynching the foxes didn’t last. Within a few months people...
FOMO, Property and Business Class

FOMO, Property and Business Class

Have you ever walked down the aisle of a plane whilst heading overseas and looked with envy at those business class seats? Of course you have. You wouldn’t be human if you didn’t. So, what stops you booking the fare in business class? Price? Probably but not for...
Home Loans and the Regulator

Home Loans and the Regulator

If you’ve been following what’s been going on in home loan land in the past two years you may have realised that the unprecedented intervention by the banking regulator, APRA, has had a profound effect on the affordability of a home loan. These effects cut both ways...
Destroying A Brand

Destroying A Brand

There are some brands that mean something to consumers. Indeed, much to the joy of their marketing teams, their brand names have passed into our daily lexicon to signify a particular function or quality unique to their products or services. My mother, for example,...